The principals of America’s founding — individual liberty, sound money, personal responsibility, Austrian economics, and Natural Law — are all but lost on most today.

Meanwhile, the debt-based fiat money system is careening towards a reset, convulsing wildly between stimulus-fueled bubbles and bust (as the Austrian Business Cycle theory explains) making it more difficult than ever for kids to leave the home and achieve financial freedom.

As the great Austrian Economist Ludwig von Mises said, “There is no means of avoiding the final collapse of a boom brought about by credit expansion. The alternative is only whether the crisis should come sooner as the result of a voluntary abandonment of further credit expansion, or later as a final and total catastrophe of the currency system involved.”

Today, we stand at the precipice of historic change, as the Federal Reserve tries to thread the needle between depression and hyperinflation, policy blunders 50 years in the making.

Lost in the pages of history and amongst a broken, fiat, debt-based system, our mission is to help your family navigate the storm ahead, to help your kids survive and thrive, to bring back the American Dream, one family at a time. We do this by using story to open up the world of finance, markets, and the money system, how it works, and how it quietly changed from serving the many to serving the few.

Ready now is Where does money come from?, Good Debt, Bad Debt, and the Big Green Blob, The Big Bad Business Cycle, The Madness of Crowds and The Beautiful Bitcoin Book, and much more to come.

We’re putting the crayons back to work for your family, injecting a bigger purpose into story-time. The future is kind, but only to the well-prepared!

Two schools of economics competed in the mid-20th century, Keynesianism and the Austrian School of Economics.

The Austrian school advocates strict adherence to individualism, the concept that social phenomena like the economy result only from the motivations and actions of individuals. Thus, economic theory should be exclusively derived from principles of individual human action.

Keynesianism, on the other hand, advocates for top-down economic control, a management of the economy and business cycle through government spending and interest rate policy.

The ideas of John Maynard Keynes won the Halls of Power because they allow governments to print, borrow, and spend. This power is enormously destructive, miring us now at the end of a 50-year credit binge fueled by mal-investment (wasteful spending on largely doomed projects that would be undertook if not for artificially suppressed interest rates, i.e., debt).

Meanwhile, Austrian Business Cycle theory perfectly explains the consequences of their actions – boom, bubble, and bust.

As the great Ludwig von Mises wrote in the 1940s, “There is no means of avoiding the final collapse of a boom brought about by credit expansion. The alternative is only whether the crisis should come sooner as the result of voluntary abandonment of further credit expansion, or later as a final and total catastrophe of the currency system”.

Today, we stand at the edge of that 50-year credit binge, we face only voluntary abandonment of money-printing (resulting in a temporary but deep depression) or a total collapse of the currency (hyperinflation).

This tug-of-war will play out over years, disrupting job, stock, bond and real estate markets, convulsing to every schizophrenic move of the Federal Reserve. This will create ample opportunity for the well-prepared while wiping out many. It’s critical to understand what’s happening through the Austrian lens. We help your family do that through story.

Kids’ books – Dragon’s Love Tacos, The Day the Crayon’s Quit – are cute, and fun at first, but a giant whiff, missing the opportunity to open your kids’ minds about the world – and risks – that await.

Kids grow up fast. One second, you’re cutting grapes in half, and the next, they’re on their own, working odd jobs, getting stuffed with predatory financial products, just trying to make the monthly rent.

Your responsibility is to help them navigate the real world.

Fairytales alone just set them up for failure. So does the school system.

To avoid this fate, you have to open their eyes today. You have to show them how the system really works, to help them learn to think independently, step away from the herd, and question authority.

Don’t worry; we can help with that. Rest assured, we won’t take the fun out of story time. We add a bigger purpose, educating, enlightening, and entertaining the whole family using the principals of individual liberty, sound money, personal responsibility, Austrian economics, and Natural Law.

The delightful beginning – “Where does money come from?” – will educate your family about subtle changes to the money system and how they quietly impacted America over the last 50 years.

From the back-cover:

The American Dream is now reserved for the privileged few. Most of us know something is wrong, but don’t quite know what, or more importantly, why.

The real problem dates to 1971, when gold was removed from the money system. This subtle move tipped the playing field, hollowing out America with debt. Tragic for most, it’s been a massive boon for a small cabal of insiders who see behind the curtain and understand the mechanics.

At BadDaddy Publishing, we’ve spent two decades studying finance, history, and economics to piece together this important story. The advantage your kids bring to the subject is their refreshing innocence, unspoiled by the groupthink that engulfs all of us as we grow older.

Some things are best understood with only childlike commonsense.

Join us, as we open their mind through story in a full-color, original and beautifully illustrated premium hardback designed to educate, enlighten, and entertain the whole family. Only you can plant the seeds they’ll need to navigate the world of money, debt, human psychology, and the social contract.

It takes a child, after all, to tell the world that the emperor has no clothes.

We take complicated concepts and bring them down to a child’s level. Each will understand at their own pace, usually after repetition, making indelible memories as you pull these off the shelves, mixed in with all of their other favorites. Better Bedtime Stories always spark conversation during that nightly ritual, allowing parents and children to discuss, debate and help each other elaborate.

The sweet spot might be ages 6-10, but don’t wait. Is it ever too early to learn about touching a hot stove? Only by challenging your children can you expect meaningful growth.

Toddlers aren’t going to get the message but love the ritual. They’d read anything with Mom or Dad, and that gives you time to master the concepts yourself. Mix it in gradually. Their understanding will grow through repetition and recognition as their brain develops, and discussions follow.

Imagine the advantages they’ll have later in life.

Preteens are too old for picture books – so they say – but they’ll “get it” quickly and need it most (before they get spit out into a world that won’t be kind to the unprepared).

This is the starting point for a lifetime of curious, independent thinking, cracking the nuts that too often allude many of us until we learn the hard way.

If you miss the opportunity because your kids aren’t the “right” age, you’ll never turn back to get it right.

They are hard cover, full color, and premium quality.

For individual orders, the cost is $24.99, but Alliance Partners (through the Alliance Bundle) receive a rate of $14.99 each.

Quantity discounts are also available (schools and libraries, contact us).

Absolutely. Individual orders can be returned for a full refund for any reason at all.

Better yet, under Alliance Guarantee, if you join the Alliance and don’t like them, we’ll refund 100% your money, and you can keep one anyway.

We’re taking orders online exclusively at our online store. We are not distributing through Amazon, Barnes & Noble, or other book sellers. We might in the future, but for now we prefer to have a direct relationship with you, our customer, rather than getting lost on the shelves.

We don’t take telephone orders (or phone calls without appointment), but feel free to send us feedback with questions or to schedule a call to discuss quantity orders.

Yes, Alliance Members receive a 40% discount – $14.99 per book on all orders with a special coupon code. As premium quality hardcovers, these make great birthday, baby shower, or Christmas gifts.

Contact us if you need us to resend your coupon code.

To keep shipping costs as low as possible, we use USPS Media Mail, which is 3-7 days depending on your distance from our fulfillment center in New Jersey. Allow up to two days for processing.

You will receive a shipping confirmation email once the order is sent.

Not currently. Sorry about that, and we’ll keep it in mind for the future.

You can ship gifts to your home, wrap and deliver by hand, or you can email your recipients in advance to let them know an unwrapped gift is on the way from us.

Sign up for our email list to receive our monthly column, our free Ultimate Parent’s Guide to Money, Saving & Investing, and forward the emails on to friends and family. Follow us, like us, and share our content on social media. The more these ideas come to light, the better the planet – and America – will be for our children, their children, and your great, (great) grandchildren to inherit.

It’s time to raise a generation better prepared to lead. Thank you for your support!

You can apply for a free scholarship copy of “Where does money come from?” using our Covid-19 relief package.